Key component of Customer Engagement Digital Transformation
Insights-driven analytics is key to your business success
Customer journey and interaction analysis lead to actionable insights
In the digital age, customer expectations and needs are changing. People expect the brands and businesses they support to meet them at their level, and customer service interactions are a crucial element of customer experience as a whole. The more brands know about their clients and customers, the abler they are to provide the positive experiences that ensure long-term success. Moreover, deeper insight can positively impact the customer relationship management process.
Insights for Leaders
Being able to segment audiences by particular factors helps marketers design targeted campaigns and provides leaders with insight into product demand. Social listening allows companies to track responses to specific marketing campaigns or product launches. A program that charts responses over certain time periods makes it easy to identify specific driving factors.
Knoah Does It All
While many contact center services players offer an analytics service, we are not only a believer in the power of data to drive better customer experiences, we are a leader in this domain. Over the past decade, our technologists have developed the infrastructure and the team necessary to help you develop a deeper level of insight needed to understand your consumers and assess and improve managing your customers’ experience.
Leveraging big data
As a leading provider of voice and non-voice contact center services, we understand that consumers interact with businesses from which they buy goods and services using a large number of mediums across voice and non-voice platforms. We collect as many data points as possible during these interactions, in order to identify important trends and patterns that correlate to specific programs, verticals, locations, and even individual consumers.
Making analytics accessible
Depending on how they are presented, numbers and statistics can be confusing even to the most experienced executive. Therefore, our analytics team has developed a clear-cut on-boarding process for each new client, providing an overview of what the solution entails, the processes involved in data collection/interpretation and a straightforward reporting tool in the form of a 90-day dashboard highlighting key indicators of you can take advantage.
More importantly, our analytics function is provided to you as part of your contract, and is not charged as a standalone service.
We have our own suite of reporting and analytics tools that enable us to achieve operations excellence.